The client is one of the fastest growing business publishing and training organizations. The main areas of specialization include business development, lead generation, marketing, performance coaching, balanced scorecard and profit improvement tools. The client requires its web site to receive about 10 visitors per day and their main online marketing strategy was advertising through the Pay-Per-Click bidding on Google and Yahoo. As well he wants to promote through email marketing.
Solution
Our first approach was to conduct keyword research into the topic of business coaching to produce a range of target keywords and phrases that would attracts the most relevant traffic to the site. Mail Communicator is the most simple and user-friendly automated email marketing software that allows you to create, manage and track results of your permission based bulk email campaigns and newsletter distributions. The email marketing offers solutions for high volume personalized email with powerful additional features that will help the business and make the maximum profit from direct email marketing.
Result
This feature increases performance and reduced search time from 10 seconds to 1.
You can easily start building profitable customer relationships by executing effective, personalized and timely bulk email campaigns with this powerful all-in-one email marketing software.
It will be used as an ultimate direct email marketing tool and spam free bulk email marketing tool, which is designed to increase Return on Investment (ROI)
Case-2
Challenge
New Software Product Launching
Our Seed Strategy
E-Mails
Our objective is to understand every type of person that influences the decision to buy the product or service. Marketing messages are our fundamental communications tool. The objective is to create core messages that are the foundation for all other communications. These core messages are used by marketing, sales, corporate communication, PR, product, and other departments to effectively talk to the world. Developing core marketing messages is one of our most important steps we take toward market dominance.
Weblogix Inc realizes that a well tailored email message is the easiest and fastest way to get product information into the customer's hands. We developed a rich list of highly relevant contacts to post them and to get invaluable feed back. Weblogix Inc works diligently to produce finely-crafted emails in terms of content and design. Our call-to-action links are often number one and number two in terms of click-thrus, indicating a significant percentage of customers are engaged and take the time to read the content. Our team recently put all of these best practices to the test when planning one of the company’s largest product releases. Our team dedicated a large portion of the overall marketing campaign to email marketing and saw fantastic results.
Blogs
Companies like to hype products before they launch. Why? They believe it will generate interest for their product and when it launches people will buy it. Another reason to do is to prevent customers from buying the competition ’s product because they will wait for the next big thing.
Marketing is ultimately about differentiation, and we’ll have a hard time standing out when our business blog looks just like a hundred others. As we know, a product launch strategy can provide unique opportunities for development and launch professionals to sample customer’s buying behavior and improve launch campaigns. We identified top five bloggers and asked them to give us feedback. Our blogs are featured with simple, stay on topic, enabled to discuss etc.
Press Releases
Before the launch, we created many relevant press releases and advertisements to communicate with experts. Our typical new product newsletters include a streamlined look-and-feel with text balanced.
On launch day, our home page should feature the new product. Prominently we link to the site hosting the sale and to the press release. We create special landing pages to support these launch promotions. On launch day, assemble your team to monitor discussions, participate, and make adjustments. Our team will include the product management representatives, sales representatives, tech support representatives, and specialists that can create and post web content. We ensure that other team members are available to handle all the questions. We review and revise plans for future launch activities
To fulfill your Web Development requirements, please write at sales@weblogixesolutions.com or fill in the form below.
