If you are a tour operator, your main goal is to increase the number of people booking for your tours online. This is easier said than done. There are important factors that should be considered when selling tours online such as South America tour packages to make sure that you have a steady stream of customers booking through your company. Here is a guide on how to sell more tours using the internet.
- Your blog should be posted in regularly with updates regarding your latest tour packages and activities being offered. Your presence will be more likely felt by online users if you update often. Remember that your blog should not be monotonous by posting only about tours and promotions from the company. It should also be published with other quality and relevant contents concerning tour packages and activities as well as countries where the tours are happening.
- Give special offer to those who are subscribed to your mailing list. This type of email should be able to raise the number of visitors on your company website. There are different special offers you could make such as presenting a 50 per cent discount if they book South America tour packages within a certain amount of time. Customers will be more likely interested because they have an offer but needs to act on it since it is for a limited time only. You can try this during the slow season.
- One of the most effective nowadays in garnering interests from customers is to host a giveaway or a contest. You can offer a free tour package to those who will win. You can set up conditions such as booking a tour and be legible for a contest that will run a number of times throughout the year. This will guarantee you an increase in your customer list and increase awareness of your business.
- Lastly, you can create your own YouTube channel and increase your visibility there. While describing the South America tour packages on your website might be a good method, creating a video of one of your tours and activities will attract more customers. Make sure to include links and contact details where customers can reach you for bookings.